Ikigai
Antler
Antler’s mission is clear: support founders from day zero. With their "Before Day Zero" campaign, they aimed to inspire and guide aspiring entrepreneurs before they even had a business idea.
The challenge? Create a content strategy and podcast that resonated with young founders, helping them navigate their early uncertainties while showcasing Antler as the ultimate launch partner.
We partnered closely with Antler to plan and execute content that inspired, informed, and connected with their target audience:
We focused on capturing the ethos of "Before Day Zero"—empowering individuals on the brink of entrepreneurship. Every podcast episode, Founder story, highlighted actionable advice and real stories from successful founders.
We crafted relatable content and videos tailored for founders. From sharing stories of previous batches to covering guest lectures, we turned these moments into crisp, engaging clips for the online audience.
We wove Antler’s story into the content seamlessly, emphasizing their success in funding over 1,300 startups globally and creating a $4.8 billion portfolio. This wasn’t just a podcast; it was a testament to Antler’s impact in the startup world.
🎉 key Results
We helped Antler inspire thousands of founders and fund 100+ startups through a compelling pre-launch campaign.
